Aurelius Corporate Solutions-
Hari Menon, Co-Founder and CEO, Bigbasket, said, "This year's union
budget seems promising for the welfare of farmers, a segment that
bigbasket is closely associated with. The announcement of Operation
Green to boost produce will be a major enabler for players like
bigbasket as we focus on organic produce in a major way. Developing and
upgrading rural haats into gramin agriculture markets is another
positive step. bigbasket has always endeavored that its efforts and
activities benefit the farmer and further, its consumers. And thus, the
increase in the Minimum Support Price of all crops to at least 1.5 times
that of the production cost is in conjunction with these efforts.
bigbasket is directly engaged with about 1,800 farmers presently growing
to 3000 this year and thus, the government's focus on the farm sector
and the fact that the centre wants to help farmers produce more is a
plus for us.
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